Building solutions the UK market really wants

Software product discovery services

Unscoped ideas, tight timelines, or pressure to prove ROI fast? Our software product discovery services give you the extra aid you need to turn ideas into solutions that actually work for the UK market.

Through our hands-on workshops, you get sharp tech thinking, business-savvy execution, and a partnership where nothing slips through the cracks, with peace of mind all the way through.

We’ve turned ideas into robust solutions for 550+ businesses

A partner of choice for business heavyweights, scaling SMEs, and trailblazing startups, we help companies move ideas off the whiteboard and shape digital products that deliver real-world value, fast.

Software product discovery services tailored to your business case

From mature enterprises to early-stage startups, a software product discovery workshop can set your project up for success. By validating your idea and planning, you save time, cut costs, and avoid unnecessary stress.

You’re a fast-growing startup with a powerful idea

Vention’s experts will help shape your vision, map out the delivery roadmap, choose the right early tech stack, and flag potential blockers, giving you structured outputs to support your next funding round.

You’re an established business launching a new product

Whether you aim to enter new markets or enhance the loyalty of existing customers, we’ll help you identify untapped business opportunities and capture them with tangible end products.

You need to reengineer an existing product

Revamping a legacy product can be as demanding as starting from scratch. We break the process into clear steps, handle risks like data migration early on, and minimise disruption so you can move forward without second-guessing.

You want to harness the power of AI

Planning to build AI into your product or launch something entirely new? As an AI-first company, we’ve worked across everything from recommendation engines and predictive analytics to natural language processing and computer vision. Through a series of immersive AI workshops, we’ll help you focus on what’s feasible, minimise risks, and bring AI features to life with real business impact.

Hear from our expert

A couple of weeks in the discovery phase is the cheapest insurance policy a business can buy, because the alternative is joining the £50–70 billion UK companies waste every year on tech that never lands with users.

Many organisations begin with shifting requirements, conflicting team viewpoints, and insufficient evidence to sign off on budgets. Product discovery workshops give them precisely what they need: a software architecture plan, phased delivery roadmap, wireframes and prototypes, technical recommendations, risk assessments, and mitigation plans. In short, everything needed to walk into an investor meeting and say, “Here’s the business case. Let’s build the product.”

Business Development Director in the UK,
Vention

A proven way to discover your product: key workshop activities and deliverables you get

Bringing a new product to market, integrating new features, or dealing with high user churn? Each challenge requires a tailored approach. That’s why we shape our product discovery process around your specific needs, while protecting your data and IP.

01

Research

We start with deep business, user, and market analysis to evaluate operational workflows and uncover industry trends, new opportunities, user behaviour patterns, and smart competitor moves. As a result, you get:

  • Reports highlighting insights into process inefficiencies and areas for optimisation

  • Competitive landscape summary

  • Mapped overview of key user personas, user journeys, behaviours, and pain points

  • Defined a target audience and a unique value proposition for it.

02

Product strategising

Moulding a detailed product vision and crafting a workable implementation strategy so that you feel confident every step of the way with minimised risks of scope creep, budget overruns, or shifting timelines. Deliverables you get:

  • Project charter with objectives and requirements

  • Product vision

  • Business requirements document

  • Categorised and prioritised feature sets

  • MVP (minimum viable product) scope

  • Project roadmap with estimated costs and timelines.

03

UI/UX planning and wireframing

Visualise your product before getting down to the development process to ensure a seamless user experience and uncover potential roadblocks with tangible software product discovery deliverables like:

  • User scenarios and user flow diagrams

  • High-fidelity wireframes

  • UI screens

  • Interactive prototypes.

04

Architecture design

We lay the technical foundation for your future product, designing a solution that scales with ease and stands up to real-world load. What we deliver:

  • High-level architecture diagram and core system components

  • Integrations scope

  • Selected technology stack and deployment options, suitable for your solution

  • Defined security, scalability, and performance requirements.

05

Risk assessment

Risk-free product development and solution modernisation? Possible with discovery workshops. We prepare you for anything by surfacing risks early on and suggesting optimal mitigation strategies. After assessment, you get:

  • Risk register

  • Technical, financial, and operational feasibility checks

  • Mitigation strategies

  • Included compliance and security considerations.

It’s time to discover the true potential of your product

Getting started couldn’t be easier: just reach out through the form or give us a quick call. We’ll protect your ideas with an NDA and jump straight into a discovery workshop tailored to your goals.

Our success stories

We help companies lay the groundwork for growth, supporting them at every stage of their digital journey, from that first workshop to full-scale product rollouts. Many of our partnerships span years, and our very first client is still with us decades later. It’s the kind of long-term collaboration that starts with the right foundation and only gets stronger.
Case study

AI discovery workshop for optimised QA

Our client, a provider of a conversational AI platform, sought a clear and structured path to implement a robust automated quality assurance strategy. Through a bespoke AI discovery workshop, our team helped them identify intelligent testing approaches across email, chat, SMS, and voice assistants, all aimed at streamlining QA processes and speeding up the client onboarding experience.

Spanning multiple workshop sessions, we helped address a broad spectrum of strategic and technical aspects related to AQA implementation, from data audits and feasibility assessments to ROI forecasting, codebase analysis, and prompt logic evaluation.

“Going above and beyond” — that’s what our clients say about partnering with us

Jeff Frey

“Vention supported the design and development of the WiseOwl MVP, an AI-powered school library platform. The scope began with a two-week discovery sprint focused on user roles, architecture decisions, and product requirements. Their deliverables included wireframes, functional MVP features, UX/UI assets, DevOps pipelines, and ongoing PM coordination through Jira... Their team brought thoughtful questions, creative problem-solving, and a clear understanding of our goals.”

Bobby Gilbert

Bobby Gilbert

Senior Director of Digital Transformation at Sperry Rail

"My past experience was that third parties just don't 'get it. But Vention truly challenged our thinking: This PDW (product discovery workshop) was the first time I've seen a complex software project finish under budget and ahead of schedule." 

“Vention has saved us time and money. The quality of their work has been fantastic, and they work together as a great team. The fact that they work together in an office is a huge advantage because it enables us to have a lot of collaboration.”

Jeff Shek

VP of Engineering, HistoWiz 

"The impact they had on our deliverables cannot be overstated. The contractors provided invaluable support, going above and beyond to ensure the successful completion of our projects. Their expertise and dedication were instrumental in achieving remarkable results."

Who will lead your workshop

Capturing all product nuances and considering each project aspect requires a cross-functional team, combining business, strategic, and technical roles.

Project manager

Ensures efficient resource planning, smooth team coordination, and seamless communication between you and the delivery team.

Business analyst

Translates your ideas and product vision into clear, structured requirements while identifying market opportunities and early-stage risks.

Designer

Creates detailed product blueprints through wireframes and interactive prototypes, and delivers visual concepts that align with your brand identity.

Quality assurance engineer

Identifies potential issues early, defines a strong testing strategy, and ensures product quality is built in from the very beginning.

Security

Establishes a secure foundation for your product, ensuring alignment with industry regulations (particularly important in sectors like healthtech and fintech) by flagging risks and embedding safeguards into the architecture.

Development team

Brings hands-on technical expertise to assess feasibility, recommend suitable tools, and provide accurate effort and timeline estimates.

AI engineer (for AI workshops)

Guides the technical side of AI discovery by translating your goals into software requirements, selecting appropriate technologies, and identifying risks.

CTO/technical lead

Bridges the gap between strategic goals and technical execution, offering validation, oversight, and deep domain knowledge throughout the discovery stage.

Software discovery tactics we use to give your project the right start

We bring together technical expertise, strategic thinking, and problem-solving skills to make sure your product is both technically sound and built around real user needs

  • Stakeholder interviews. Engaging with business leaders, product managers, and domain experts to align on objectives, priorities, and possible constraints.
  • Business workflow audit. Analysing your current processes to uncover inefficiencies, identify gaps, and spot opportunities for innovation and change.
  • Technical documentation review. Examining your existing codebase and infrastructure documentation to get a clear view of system architecture, integrations, and potential vulnerabilities.
  • Code review. Assessing code quality, scalability, maintainability, and identifying technical debt.
  • Market research and analysis. Investigating your product’s niche to ensure strong market alignment and a compelling value proposition.
  • User journey mapping. Highlighting pain points or unmet needs and identifying opportunities for improvement.
  • Brainstorming. Sparking fresh ideas and bringing diverse viewpoints to the table.
  • SWOT analysis. Crafting a strategy that leverages strengths, addresses weaknesses, and anticipates both risks and opportunities.
  • A/B testing. Validating ideas, understanding user behaviour, and making data-backed decisions.
  • Risk scoring. Measuring the likelihood and the impact of various risks for better planning and mitigation.

Validate your idea before making significant investments

Tap into discovery services for software development to turn your vision into a phased delivery plan, defined budgets, and KPIs your stakeholders will rally behind.

Why Vention

20+

Years delivering powerful software solutions

550+

Clients served up to date (and we keep on running!)

£450K

Per year our clients save with our services

On-site CTO support in London for better workshop oversight

20+

Client IPOs supported

£11B+

Capital raised in our client acquisitions

ISO 27001-certified to protect your data

28

Months average engagement, supporting long-standing client relationship

Partnering with big techs for our clients’ big results

Discovery workshops, grounded in your industry

Industries differ in processes, regulatory needs, and challenges. With hands-on experience spanning over 30 sectors, we keep the discovery phase clear, focused, and tailored to what matters most in your domain.

Industries where our expertise runs deep:

Retail

Transportation and logistics

Marketing and advertising

Media and entertainment

Hospitality

Energy and utilities

Gaming

FAQs

Why invest in a discovery workshop instead of going straight to build?

A product discovery workshop helps you save costly post-launch reworks by surfacing market gaps, user needs, and software technical requirements, as well as carefully planning your project well in advance.

Some of the risks that software product discovery workshops help mitigate include:

  • Business risks like a solution's misalignment with broader business objectives, unclear project scope, or poor timelines and budget estimates.

  • Technology risks like performance, scalability, and security concerns, or challenging integration with legacy systems.

  • User-related risks, such as overlooked user categories, misinterpreted user needs, or adding features that no one will use.

How long does the discovery phase service for software development take?

Discovery sessions usually last from two to four weeks, depending on the scope of your project and the level of our research and involvement required (product research with strategy planning takes less time than full-scope discovery with UI/UX and architecture design).

How soon can we schedule a workshop, and what pre-work is required from us?

We assemble a team for your discovery project in less than two weeks. 

To keep sight of every detail of your project, we will ask you to share project assets you already have, ranging from a basic concept and existing research to requirements specification or even mockups. 

Can you help us move straight to development after the discovery phase?

Absolutely. Our discovery team hands over the project to a dedicated development team within Vention, thus preserving context and project velocity. We also ensure all the artefacts delivered during the workshop remain with you for easy knowledge transfer in case you prefer another vendor.

Let’s get your project right from the start

Located in London? We’d be pleased to host you at our office to discuss your project in person. 

 

+44 207 117 284230

Churchill Place
London E14 5RE, UK

contact@ventionteams.com