
New global survey by Vention unveils groundbreaking insights on AI and custom software, and what business buyers want
New York, September 12, 2025 — Vention, a global provider of custom software development, has released its 2024 Tech Buyer Outlook, conducted in partnership with Bixa Research. The comprehensive study delves into the decision-making processes of over 350 industry leaders from the US, UK, and DACH regions, uncovering key trends and priorities shaping the future of software development, including AI adoption, developer efficiency, and vendor trust.

“This report bridges the gap between capability and clarity. Other major industry reports rank the market players, and our research shows how buyers actually think, choose, and invest in long-term partners. In today’s fast-changing landscape and AI evolution, businesses are looking for more than just software solutions; they’re seeking partners who can integrate cutting-edge technology, provide strategic guidance, and ensure seamless collaboration and engineering peace of mind.”
Vention’s report sheds light on how the global conversation around AI in software development is surging and the differing views of AI by market. DACH tech leaders are especially enthusiastic about 'AI-first development,' while US buyers prioritize ROI and UK leaders value collaboration and communication.
Report insights include:
- AI adoption defines vendor value: 94% of respondents emphasized the importance of vendors understanding and utilizing AI in their processes.
- Custom solutions are non-negotiable: 60% of decision-makers identified custom software as essential to their business model, with a strong preference for full guidance throughout the project lifecycle (49%).
- Vendor discovery shifts to new channels: 45% of respondents cited outsourcing agencies and LinkedIn groups as the most effective platforms for finding software vendors, highlighting the growing influence of digital networks.
- AI’s dual role in innovation and efficiency: AI is expected to drive cybersecurity enhancements (49%), automate repetitive tasks (44%), and accelerate code generation (42%), while 61% foresee reducing hiring needs for developers.
The report also highlights how businesses navigate challenges and leverage opportunities in an era defined by AI and digital transformation, underscoring the growing demand for thought leadership.
Source: PR@ventionteams.com